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Promotional Item Comparison: Alarm Clock - Emergency Light vs. Garment Bag - Heavy Weight Zipper Covers with Leather Embossed, 24" x 54"How does Alarm Clock - Emergency Light match up to Garment Bag - Heavy Weight Zipper Covers with Leather Embossed, 24" x 54"? Before having both products go head-to-head, it is critical for you to know that by adding logo gifts to your marketing mix, you are already amping up your strategy. Giveaways give your brand more marketing mileage than most commonly used methods of promotions. Often, these tangible items are kept by your client for a long time. Promotional products deliver high levels of repeat exposure because of continued usage. Both Alarm Clock - Emergency Light and Garment Bag - Heavy Weight Zipper Covers with Leather Embossed, 24" x 54" offer special benefits that work to their advantage. There are important factors to consider when choosing one over the other. First, you should base your decision on your main objective. List down what the purpose of this strategy is. Is the logo gift a prospecting tool? Will you use it to motivate employees? Do you simply want to spread the word about your brand? Are you trying to encourage customer loyalty? The next question to answer is your budget capacity. While one promotional product may seem better than the other, will it fit your promotional budget? Will picking Alarm Clock - Emergency Light over Garment Bag - Heavy Weight Zipper Covers with Leather Embossed, 24" x 54" mean less items? Have you considered the add-on cost associated with each item? How different will the printing cost be if you choose one item over the other? Third on your list of things to consider should be your target market. A firm understanding of your audience should give you a clue as to what your target market would be more likely to enjoy. Fourth, factor in if your chosen distribution method would still work for both giveaways. This is really useful if you are trying to measure the difference between two giveaways from very different categories. For example, you've decided that packaging the giveaway as a dimensional mail is the best way to go. If you are in the process of choosing between a key chain and a pen, it would be helpful to find out the delivery cost difference between the two giveaways. We offer a wide array of customized products online. Branders is the only online source that allows you to "see before you buy". Preview your logo on your promo products before you make a decision with our advanced production-realistic PhotoSample technology.
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