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Promotional Item Comparison: Napkin - Beverage, 3 Ply vs. Napkin - Luncheon, 3 PlyHow does Napkin - Beverage, 3 Ply fare in comparison with Napkin - Luncheon, 3 Ply? Before having both products go head-to-head, it is essential for you to know that by adding imprinted merchandise to your marketing mix, you are already improving your strategy. Promotional merchandise give your brand more marketing mileage than most traditional methods of advertising. Often, these tangible giveaways are kept by the recipient for a long time. Promotional products deliver high levels of repeat exposure because of continued usage. Both Napkin - Beverage, 3 Ply and Napkin - Luncheon, 3 Ply offer particular benefits that work to their advantage. There are important factors to consider when choosing one over the other. First, you should base your decision on your main goal. List down what the purpose of this strategy is. Is the custom gift a prospecting tool? Will you use it to motivate personnel? Do you simply want to advertise your brand? Are you trying to encourage customer loyalty? The second question to ask is your financial capacity. While one promotional item may seem better than the other, will it fit your selecting? Will picking Napkin - Beverage, 3 Ply over Napkin - Luncheon, 3 Ply mean a reduced number of items? Have you thought about the add-on cost associated with each item? How different will the imprinting cost be if you choose one product over the other? Third on your list of factors to consider should be your market. A firm understanding of your market should give you a clue as to what your niche would be more likely to appreciate. Fourth, find out if your chosen distribution strategy would still be applicable to both giveaways. This is really useful if you are trying to evaluate the difference between two personalized items from totally different categories. For example, you've decided that packaging the promo product as a dimensional mail is the best way to go. If you are in the process of choosing between a bag and a radio, it would be helpful to know the shipping cost difference between the two items. We offer the most comprehensive collection of custom merchandise online. Branders is the only online source that allows you to "see before you buy". See your logo on your promotional items before you make a decision with our hi-tech production-realistic PhotoSample technology.
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