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Promotional Item Comparison: Mug with Closer Lid 16 oz. - Budget Traveler vs. Keyholder - House TagHow does Mug with Closer Lid 16 oz. - Budget Traveler fare in comparison with Keyholder - House Tag? Before having both products go head-to-head, it is essential for you to know that by adding custom products to your marketing mix, you are already amping up your technique. Giveaways give your brand more marketing mileage than most commonly used methods of promotions. Often, these tangible items are kept by your customer for a long time. Promotional products deliver high levels of repeat exposure because of continued usage. Both Mug with Closer Lid 16 oz. - Budget Traveler and Keyholder - House Tag have certain benefits that work to their advantage. There are important factors to consider when choosing one over the other. First, you should base your decision on your main goal. Find out what the purpose of this strategy is. Is the promo product a prospecting tool? Will you use it to motivate employees? Do you just want to market your brand? Are you trying to promote customer loyalty? The second question to ask is your financial capacity. While one advertising specialty may seem better than the other, will it fit your promotional budget? Will choosing Mug with Closer Lid 16 oz. - Budget Traveler over Keyholder - House Tag mean a reduced number of items? Have you thought about the add-on cost associated with each item? How different will the personalizing cost be if you choose one product over the other? Third on your list of things to consider should be your target market. A firm understanding of your audience should clue you in as to what your market would be more likely to enjoy. Fourth, find out if your chosen distribution strategy would still be applicable to both giveaways. This is especially useful if you are trying to measure the difference between two customized items from very different categories. For instance, you've decided that packaging the promo product as a mailer is the best way to go. If you are in the process of choosing between a mug and a mouse pad, it would be helpful to know the shipping cost difference between the two products. Branders offer the most comprehensive collection of promotional items online. We are the only online source that allows you to "see before you buy". See your artwork on your promo products before you make a decision with our state-of-the-art production-realistic PhotoSample technology.
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