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Promotional Item Comparison: Mug - Anton 14oz vs. Business Card Holder with Leather GussetsHow does Mug - Anton 14oz match up to Business Card Holder with Leather Gussets? Before having both products go head-to-head, it is important for you to know that by adding logo gifts to your marketing mix, you are already amping up your strategy. Custom products give your brand more marketing mileage than most traditional methods of advertising. Often, these tangible gifts are kept by your client for a long time. Promotional products deliver high levels of repeat visibility because of continued usage. Both Mug - Anton 14oz and Business Card Holder with Leather Gussets present special benefits that work to their advantage. There are some factors to consider when choosing one over the other. First, you should base your decision on your main goal. List down what the purpose of this strategy is. Is the promotional item a prospecting tool? Will you use it to motivate personnel? Do you simply want to spread the word about your brand? Are you trying to encourage customer loyalty? The next question to answer is your financial capacity. While one giveaway may seem better than the other, will it fit your selecting? Will choosing Mug - Anton 14oz over Business Card Holder with Leather Gussets mean less items? Have you considered the add-on cost associated with each item? How different will the imprinting cost be if you choose one product over the other? Third on your list of factors to consider should be your target market. A firm understanding of your target market should clue you in as to what your market segment would be more likely to enjoy. Lastly, find out if your chosen distribution strategy would still be apt for both gifts. This is really useful if you are attempting to evaluate the difference between two giveaways from very different categories. For example, you've decided that packaging the gift as a dimensional mailer is the best way to go. If you are in the process of choosing between a key chain and a notebook, it would be helpful to know the shipping cost difference between the two items. Branders.com has the most comprehensive collection of personalized gifts online. We are the only online source that allows you to "see before you buy". Preview your artwork on your promotional products before you make a decision with our state-of-the-art production-realistic PhotoSample technology.
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