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Promotional Item Comparison: Keychain - Bumi vs. Keyholder - SeparatorHow does Keychain - Bumi fare in comparison with Keyholder - Separator? Before having both products go head-to-head, it is critical for you to know that by adding customized merchandise to your marketing mix, you are already amping up your strategy. Customized gifts give your brand more marketing mileage than most commonly used methods of advertising. Often, these tangible items are kept by your client for a long time. Promotional products deliver high levels of repeat exposure because of continued usage. Both Keychain - Bumi and Keyholder - Separator have certain benefits that work to their advantage. There are some factors to consider when choosing one over the other. First, you should base your decision on your main goal. Analyze what the purpose of this strategy is. Is the promo gift a prospecting tool? Will you use it to motivate employees? Do you just want to advertise your brand? Are you trying to encourage customer loyalty? The second question to answer is your budget capacity. While one giveaway may seem better than the other, will it fit your promotional budget? Will picking Keychain - Bumi over Keyholder - Separator mean less items? Have you considered the add-on cost associated with each item? How different will the imprinting cost be if you pick one item over the other? Third on your list of things to consider should be your audience. A firm understanding of your audience should clue you in as to what your market segment would be more likely to appreciate. Finally, factor in if your chosen distribution method would still be apt for both gifts. This is especially useful if you are trying to measure the difference between two personalized items from totally different categories. For instance, you've decided that packaging the gift as a dimensional mailer is the best way to go. If you are in the process of choosing between a mug and a notebook, it would be helpful to find out the delivery cost difference between the two products. Branders.com offers the largest selection of logo gifts online. We are the only online source that allows you to "see before you buy". Preview your imprint on your advertising specialties before you make a decision with our state-of-the-art production-realistic PhotoSample technology.
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