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Promotional Item Comparison: Business Card Case vs. Coaster - 40 pt., Paper 3.5" HouseHow does Business Card Case match up to Coaster - 40 pt., Paper 3.5" House? Before having both products go head-to-head, it is essential for you to know that by adding personalized products to your marketing mix, you are already amping up your technique. Custom products give your brand more marketing mileage than most commonly used methods of advertising. Often, these tangible items are kept by your client for a long time. Promotional products deliver high levels of repeat visibility because of continued usage. Both Business Card Case and Coaster - 40 pt., Paper 3.5" House offer special benefits that work to their advantage. There are important factors to consider when choosing one over the other. First, you should base your decision on your main goal. Find out what the purpose of this strategy is. Is the custom item a prospecting tool? Will you use it to motivate personnel? Do you simply want to promote your brand? Are you trying to promote customer loyalty? The second question to answer is your budget capacity. While one logo item may seem better than the other, will it fit your budget? Will picking Business Card Case over Coaster - 40 pt., Paper 3.5" House mean less items? Have you thought about the add-on cost associated with each item? How different will the personalizing cost be if you select one item over the other? Third on your list of things to consider should be your market. A firm understanding of your audience should give you a clue as to what your market would be more likely to appreciate. Last but not the least, find out if your chosen distribution method would still apply to both giveaways. This is especially useful if you are trying to measure the difference between two promo items from dramatically different categories. For instance, you've decided that packaging the giveaway as a dimensional mail is the best way to go. If you are in the process of choosing between a flashlight and a radio, it would be helpful to know the shipping cost difference between the two items. We offer the largest selection of personalized items online. We are the only online source that allows you to "see before you buy". Preview your imprint on your advertising specialties before you make a decision with our state-of-the-art production-realistic PhotoSample technology.
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