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Promotional Item Comparison: Business Card Case - Colorplay vs. Keyholder - SeparatorHow does Business Card Case - Colorplay fare in comparison with Keyholder - Separator? Before having both products go head-to-head, it is important for you to know that by adding personalized items to your marketing mix, you are already improving your technique. Promotional merchandise give your brand more marketing mileage than most traditional methods of advertising. Often, these tangible items are kept by your client for a long time. Promotional products deliver high levels of repeat visibility because of continued usage. Both Business Card Case - Colorplay and Keyholder - Separator present certain benefits that work to their advantage. There are important factors to consider when choosing one over the other. First, you should base your decision on your main goal. List down what the purpose of this strategy is. Is the custom product a prospecting tool? Will you use it to motivate personnel? Do you just want to promote your brand? Are you trying to encourage customer loyalty? The next question to answer is your financial capacity. While one promo product may seem better than the other, will it fit your selecting? Will choosing Business Card Case - Colorplay over Keyholder - Separator mean a reduced number of items? Have you considered the add-on cost associated with each item? How different will the imprinting cost be if you select one item over the other? Third on your list of things to consider should be your target market. A firm understanding of your target market should clue you in as to what your audience would be more likely to enjoy. Fourth, find out if your chosen distribution method would still be apt for both giveaways. This is especially useful if you are attempting to measure the difference between two custom items from totally different categories. For example, you've decided that packaging the gift as a dimensional mailer is the best way to go. If you are in the process of choosing between a bag and a clock, it would be helpful to find out the delivery cost difference between the two items. Branders.com has a wide array of personalized gifts online. We are the only web source that allows you to "see before you buy". See your imprint on your promo products before you make a decision with our advanced production-realistic PhotoSample technology.
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