| Promotional Items, Promotional Products & Corporate Gifts for Your Trade Show Promotions | |
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Promotional Item Comparison: Padfolio - Xtreme vs. Keyholder - SeparatorHow does Padfolio - Xtreme fare in comparison with Keyholder - Separator? Before having both products go head-to-head, it is critical for you to know that by adding logo gifts to your marketing mix, you are already amping up your strategy. Customized products give your brand more marketing mileage than most traditional methods of marketing. Often, these tangible giveaways are kept by your customer for a long time. Promotional products deliver high levels of repeat exposure because of continued usage. Both Padfolio - Xtreme and Keyholder - Separator offer certain benefits that work to their advantage. There are some factors to consider when choosing one over the other. First, you should base your decision on your main goal. Figure out what the purpose of this strategy is. Is the personalized item a prospecting tool? Will you use it to motivate personnel? Do you just want to advertise your brand? Are you trying to promote customer loyalty? The second question to answer is your financial capacity. While one giveaway may seem better than the other, will it fit your budget? Will choosing Padfolio - Xtreme over Keyholder - Separator mean a reduced number of items? Have you considered the add-on cost associated with each item? How different will the printing cost be if you choose one item over the other? Third on your list of factors to consider should be your target market. A firm understanding of your market should clue you in as to what your target market would be more likely to appreciate. Finally, find out if your chosen distribution method would still be apt for both gifts. This is really useful if you are attempting to measure the difference between two promo merchandise from dramatically different categories. For example, you've decided that packaging the item as a mailer is the best way to go. If you are in the process of choosing between a bag and a radio, it would be helpful to find out the delivery cost difference between the two products. Branders.com offers the largest selection of promotional products online. We are the only online source that allows you to "see before you buy". Preview your design on your promo items before you make a decision with our advanced production-realistic PhotoSample technology.
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