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Promotional Item Comparison: Padfolio - Urban Jr. vs. Keyholder - Chimney SweepHow does Padfolio - Urban Jr. fare in comparison with Keyholder - Chimney Sweep? Before having both products go head-to-head, it is essential for you to know that by adding customized products to your marketing mix, you are already amping up your technique. Promo merchandise give your brand more marketing mileage than most traditional methods of advertising. Often, these tangible items are kept by your client for a long time. Promotional products deliver high levels of repeat visibility because of continued usage. Both Padfolio - Urban Jr. and Keyholder - Chimney Sweep present particular benefits that work to their advantage. There are important factors to consider when choosing one over the other. First, you should base your decision on your main goal. Find out what the purpose of this strategy is. Is the logo product a prospecting tool? Will you use it to motivate employees? Do you simply want to promote your brand? Are you trying to encourage customer loyalty? The second question to ask is your financial capacity. While one giveaway may seem better than the other, will it fit your marketing budget? Will choosing Padfolio - Urban Jr. over Keyholder - Chimney Sweep mean less items? Have you thought about the add-on cost associated with each item? How different will the imprinting cost be if you pick one item over the other? Third on your list of things to consider should be your market. A firm understanding of your audience should clue you in as to what your market segment would be more likely to appreciate. Last but not the least, factor in if your chosen distribution strategy would still be applicable to both items. This is especially useful if you are trying to weigh the difference between two promo items from totally different categories. For example, you've decided that packaging the promo item as a dimensional mail is the best way to go. If you are in the process of choosing between a flashlight and a pen, it would be helpful to know the delivery cost difference between the two giveaways. Branders.com has a wide array of promotional items online. We are the only web source that allows you to "see before you buy". See your design on your promo items before you make a decision with our high-tech production-realistic PhotoSample technology.
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