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Promotional Item Comparison: Padfolio - Urban vs. Keylight - House Keylight, 1.5" x 1.5" x 1.5"How does Padfolio - Urban compare with Keylight - House Keylight, 1.5" x 1.5" x 1.5"? Before having both products go head-to-head, it is critical for you to know that by adding imprinted merchandise to your marketing mix, you are already improving your technique. Personalized merchandise give your brand more marketing mileage than most commonly used methods of promotions. Often, these tangible gifts are kept by your client for a long time. Promotional products deliver high levels of repeat visibility because of continued usage. Both Padfolio - Urban and Keylight - House Keylight, 1.5" x 1.5" x 1.5" offer certain benefits that work to their advantage. There are important factors to consider when choosing one over the other. First, you should base your decision on your main objective. Find out what the purpose of this strategy is. Is the promo gift a prospecting tool? Will you use it to motivate personnel? Do you just want to spread the word about your brand? Are you trying to promote customer loyalty? The second question to ask is your financial capacity. While one advertising specialty may seem better than the other, will it fit your marketing budget? Will choosing Padfolio - Urban over Keylight - House Keylight, 1.5" x 1.5" x 1.5" mean a reduced number of items? Have you thought about the add-on cost associated with each item? How different will the customizing cost be if you select one product over the other? Third on your list of things to consider should be your target market. A good understanding of your audience should give you a clue as to what your target market would be more likely to appreciate. Last but not the least, factor in if your chosen distribution strategy would still work for both giveaways. This is particularly useful if you are attempting to weigh the difference between two customized items from dramatically different categories. For instance, you've decided that packaging the gift as a dimensional mail is the best way to go. If you are in the process of choosing between a shirt and a pen, it would be helpful to find out the delivery cost difference between the two products. We have the largest selection of custom merchandise online. We are the only web source that allows you to "see before you buy". See your artwork on your promotional items before you make a decision with our state-of-the-art production-realistic PhotoSample technology.
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