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Promotional Item Comparison: Tape Measure - Silver Square vs. Keyholder - SeparatorHow does Tape Measure - Silver Square match up to Keyholder - Separator? Before having both products go head-to-head, it is critical for you to know that by adding customized gifts to your marketing mix, you are already improving your strategy. Promo merchandise give your brand more marketing mileage than most commonly used methods of marketing. Often, these tangible gifts are kept by your client for a long time. Promotional products deliver high levels of repeat visibility because of continued usage. Both Tape Measure - Silver Square and Keyholder - Separator present particular benefits that work to their advantage. There are some factors to consider when choosing one over the other. First, you should base your decision on your main objective. List down what the purpose of this strategy is. Is the promo product a prospecting tool? Will you use it to motivate employees? Do you just want to advertise your brand? Are you trying to encourage customer loyalty? The second question to ask is your financial capacity. While one logo item may seem better than the other, will it fit your selecting? Will picking Tape Measure - Silver Square over Keyholder - Separator mean less items? Have you thought about the add-on cost associated with each item? How different will the imprinting cost be if you select one product over the other? Third on your list of factors to consider should be your market. A firm understanding of your audience should clue you in as to what your niche would be more likely to enjoy. Finally, find out if your chosen distribution strategy would still be apt for both gifts. This is especially useful if you are trying to weigh the difference between two promo merchandise from very different categories. For instance, you've decided that packaging the giveaway as a dimensional mail is the best way to go. If you are in the process of choosing between a mug and a mouse pad, it would be helpful to know the shipping cost difference between the two items. We offer a wide array of custom giveaways online. Branders is the only online source that allows you to "see before you buy". See your artwork on your promotional items before you make a decision with our advanced production-realistic PhotoSample technology.
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