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Promotional Item Comparison: Calendar Magnet-House, 4.06" x 3.5 x 0.020"d vs. Magnet - Bic, Business Card, 4-Color Process, 2" x 3.5"How does Calendar Magnet-House, 4.06" x 3.5 x 0.020"d match up to Magnet - Bic, Business Card, 4-Color Process, 2" x 3.5"? Before having both products go head-to-head, it is critical for you to know that by adding custom items to your marketing mix, you are already amping up your strategy. Promo products give your brand more marketing mileage than most commonly used methods of promotions. Often, these tangible gifts are kept by your client for a long time. Promotional products deliver high levels of repeat visibility because of continued usage. Both Calendar Magnet-House, 4.06" x 3.5 x 0.020"d and Magnet - Bic, Business Card, 4-Color Process, 2" x 3.5" present certain benefits that work to their advantage. There are several factors to consider when choosing one over the other. First, you should base your decision on your main goal. Determine what the purpose of this strategy is. Is the logo product a prospecting tool? Will you use it to motivate employees? Do you simply want to market your brand? Are you trying to encourage customer loyalty? The next question to answer is your budget capacity. While one corporate gift may seem better than the other, will it fit your budget? Will picking Calendar Magnet-House, 4.06" x 3.5 x 0.020"d over Magnet - Bic, Business Card, 4-Color Process, 2" x 3.5" mean less items? Have you thought about the add-on cost associated with each item? How different will the imprinting cost be if you choose one product over the other? Third on your list of factors to consider should be your target market. A good understanding of your target market should give you a clue as to what your audience would be more likely to enjoy. Last but not the least, find out if your chosen distribution strategy would still apply to both gifts. This is really useful if you are attempting to measure the difference between two personalized items from dramatically different categories. For instance, you've decided that packaging the gift as a mail out gift is the best way to go. If you are in the process of choosing between a stress ball and a mouse pad, it would be helpful to find out the shipping cost difference between the two products. We have the most comprehensive collection of corporate gifts online. Branders is the only web source that allows you to "see before you buy". Preview your imprint on your promo products before you make a decision with our hi-tech production-realistic PhotoSample technology.
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