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Promotional Item Comparison: Keylight - House Keylight, 1.5" x 1.5" x 1.5" vs. KeyHolder - Luxury ValetHow does Keylight - House Keylight, 1.5" x 1.5" x 1.5" match up to KeyHolder - Luxury Valet? Before having both products go head-to-head, it is critical for you to know that by adding custom products to your marketing mix, you are already improving your technique. Customized merchandise give your brand more marketing mileage than most traditional methods of promotions. Often, these tangible gifts are kept by your client for a long time. Promotional products deliver high levels of repeat exposure because of continued usage. Both Keylight - House Keylight, 1.5" x 1.5" x 1.5" and KeyHolder - Luxury Valet present special benefits that work to their advantage. There are several factors to consider when choosing one over the other. First, you should base your decision on your main objective. Determine what the purpose of this strategy is. Is the promotional gift a prospecting tool? Will you use it to motivate employees? Do you just want to spread the word about your brand? Are you trying to promote customer loyalty? The second question to ask is your budget capacity. While one giveaway may seem better than the other, will it fit your selecting? Will choosing Keylight - House Keylight, 1.5" x 1.5" x 1.5" over KeyHolder - Luxury Valet mean a reduced number of items? Have you considered the add-on cost associated with each item? How different will the customizing cost be if you choose one item over the other? Third on your list of things to consider should be your market. A good understanding of your audience should give you a clue as to what your niche would be more likely to appreciate. Last but not the least, find out if your chosen distribution method would still apply to both items. This is really useful if you are attempting to weigh the difference between two promo items from totally different categories. For instance, you've decided that packaging the item as a dimensional mailer is the best way to go. If you are in the process of choosing between a key chain and a radio, it would be helpful to find out the shipping cost difference between the two giveaways. Branders has a wide array of personalized gifts online. Branders is the only web source that allows you to "see before you buy". See your imprint on your advertising specialties before you make a decision with our state-of-the-art production-realistic PhotoSample technology.
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