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Promotional Item Comparison: Magnet - Bic, 4-Color Process, House-Shaped, 1 3/4" x 2 3/4" vs. Write On/Wipe Off Memo Board: HouseHow does Magnet - Bic, 4-Color Process, House-Shaped, 1 3/4" x 2 3/4" fare in comparison with Write On/Wipe Off Memo Board: House? Before having both products go head-to-head, it is important for you to know that by adding promotional gifts to your marketing mix, you are already improving your technique. Customized gifts give your brand more marketing mileage than most commonly used methods of advertising. Often, these tangible giveaways are kept by your customer for a long time. Promotional products deliver high levels of repeat exposure because of continued usage. Both Magnet - Bic, 4-Color Process, House-Shaped, 1 3/4" x 2 3/4" and Write On/Wipe Off Memo Board: House offer special benefits that work to their advantage. There are several factors to consider when choosing one over the other. First, you should base your decision on your main objective. Analyze what the purpose of this strategy is. Is the promotional product a prospecting tool? Will you use it to motivate personnel? Do you just want to advertise your brand? Are you trying to promote customer loyalty? The second question to answer is your budget capacity. While one promotional product may seem better than the other, will it fit your promotional budget? Will choosing Magnet - Bic, 4-Color Process, House-Shaped, 1 3/4" x 2 3/4" over Write On/Wipe Off Memo Board: House mean less items? Have you considered the add-on cost associated with each item? How different will the printing cost be if you choose one item over the other? Third on your list of factors to consider should be your market. A firm understanding of your audience should clue you in as to what your market would be more likely to enjoy. Last but not the least, factor in if your chosen distribution method would still be apt for both products. This is particularly useful if you are trying to measure the difference between two promotional merchandise from very different categories. For example, you've decided that packaging the giveaway as a dimensional mail is the best way to go. If you are in the process of choosing between a stress ball and a mouse pad, it would be helpful to know the shipping cost difference between the two products. Branders.com offers the largest selection of customized merchandise online. We are the only online source that allows you to "see before you buy". Preview your imprint on your promotional products before you make a decision with our advanced production-realistic PhotoSample technology.
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