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Promotional Item Comparison: Jumbo Rectangle Keytag vs. Magnet - Bic, Business Card, 4-Color Process, 2" x 3.5"How does Jumbo Rectangle Keytag match up to Magnet - Bic, Business Card, 4-Color Process, 2" x 3.5"? Before having both products go head-to-head, it is important for you to know that by adding personalized gifts to your marketing mix, you are already improving your technique. Customized giveaways give your brand more marketing mileage than most commonly used methods of marketing. Often, these tangible giveaways are kept by your client for a long time. Promotional products deliver high levels of repeat exposure because of continued usage. Both Jumbo Rectangle Keytag and Magnet - Bic, Business Card, 4-Color Process, 2" x 3.5" present special benefits that work to their advantage. There are some factors to consider when choosing one over the other. First, you should base your decision on your main objective. Analyze what the purpose of this strategy is. Is the promotional product a prospecting tool? Will you use it to motivate personnel? Do you just want to spread the word about your brand? Are you trying to encourage customer loyalty? The next question to answer is your financial capacity. While one promo item may seem better than the other, will it fit your selecting? Will choosing Jumbo Rectangle Keytag over Magnet - Bic, Business Card, 4-Color Process, 2" x 3.5" mean less items? Have you thought about the add-on cost associated with each item? How different will the imprinting cost be if you select one item over the other? Third on your list of things to consider should be your market. A firm understanding of your target market should give you a clue as to what your market niche would be more likely to appreciate. Finally, factor in if your chosen distribution method would still be applicable to both gifts. This is particularly useful if you are attempting to weigh the difference between two promotional items from totally different categories. For example, you've decided that packaging the promo item as a dimensional mailer is the best way to go. If you are in the process of choosing between a shirt and a mouse pad, it would be helpful to find out the delivery cost difference between the two items. Branders.com has the largest selection of personalized merchandise online. Branders is the only online source that allows you to "see before you buy". Preview your imprint on your promo items before you make a decision with our hi-tech production-realistic PhotoSample technology.
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