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Promotional Item Comparison: Separator Key Chain vs. Magnet - Bic, 4-Color Process, House-Shaped, 1 3/4" x 2 3/4"How does Separator Key Chain fare in comparison with Magnet - Bic, 4-Color Process, House-Shaped, 1 3/4" x 2 3/4"? Before having both products go head-to-head, it is important for you to know that by adding customized merchandise to your marketing mix, you are already amping up your strategy. Customized giveaways give your brand more marketing mileage than most traditional methods of advertising. Often, these tangible giveaways are kept by the recipient for a long time. Promotional products deliver high levels of repeat visibility because of continued usage. Both Separator Key Chain and Magnet - Bic, 4-Color Process, House-Shaped, 1 3/4" x 2 3/4" offer special benefits that work to their advantage. There are important factors to consider when choosing one over the other. First, you should base your decision on your main objective. Determine what the purpose of this strategy is. Is the personalized gift a prospecting tool? Will you use it to motivate personnel? Do you just want to advertise your brand? Are you trying to encourage customer loyalty? The next question to answer is your financial capacity. While one promotional item may seem better than the other, will it fit your budget? Will choosing Separator Key Chain over Magnet - Bic, 4-Color Process, House-Shaped, 1 3/4" x 2 3/4" mean a reduced number of items? Have you thought about the add-on cost associated with each item? How different will the imprinting cost be if you choose one product over the other? Third on your list of things to consider should be your audience. A firm understanding of your target market should give you a clue as to what your niche would be more likely to appreciate. Fourth, factor in if your chosen distribution strategy would still be apt for both giveaways. This is really useful if you are attempting to weigh the difference between two customized items from totally different categories. For instance, you've decided that packaging the promo product as a dimensional mail is the best way to go. If you are in the process of choosing between a key chain and a radio, it would be helpful to find out the shipping cost difference between the two giveaways. We offer the largest selection of customized giveaways online. Branders is the only online source that allows you to "see before you buy". See your logo on your advertising specialties before you make a decision with our state-of-the-art production-realistic PhotoSample technology.
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