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Promotional Item Comparison: Table Cover - (Dye Sublimation): 3 Sided, 6' Table vs. Banner - Polyester, 2' H x 3' W (heavyweight)How does Table Cover - (Dye Sublimation): 3 Sided, 6' Table match up to Banner - Polyester, 2' H x 3' W (heavyweight)? Before having both products go head-to-head, it is critical for you to know that by adding imprinted merchandise to your marketing mix, you are already improving your strategy. Personalized items give your brand more marketing mileage than most commonly used methods of promotions. Often, these tangible gifts are kept by your customer for a long time. Promotional products deliver high levels of repeat exposure because of continued usage. Both Table Cover - (Dye Sublimation): 3 Sided, 6' Table and Banner - Polyester, 2' H x 3' W (heavyweight) have particular benefits that work to their advantage. There are some factors to consider when choosing one over the other. First, you should base your decision on your main goal. Analyze what the purpose of this strategy is. Is the custom product a prospecting tool? Will you use it to motivate personnel? Do you just want to promote your brand? Are you trying to encourage customer loyalty? The second question to ask is your financial capacity. While one promotional item may seem better than the other, will it fit your budget? Will picking Table Cover - (Dye Sublimation): 3 Sided, 6' Table over Banner - Polyester, 2' H x 3' W (heavyweight) mean a reduced number of items? Have you thought about the add-on cost associated with each item? How different will the printing cost be if you choose one product over the other? Third on your list of things to consider should be your audience. A good understanding of your audience should give you a clue as to what your market niche would be more likely to enjoy. Last but not the least, find out if your chosen distribution strategy would still apply to both gifts. This is really useful if you are attempting to weigh the difference between two customized items from totally different categories. For instance, you've decided that packaging the promo item as a mail out gift is the best way to go. If you are in the process of choosing between a mug and a calendar, it would be helpful to find out the delivery cost difference between the two items. Branders.com offers the most comprehensive collection of logo giveaways online. Branders is the only web source that allows you to "see before you buy". Preview your artwork on your promo products before you make a decision with our advanced production-realistic PhotoSample technology.
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