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Promotional Item Comparison: Square Hand Fan vs. Magnetic Car Sign - 12" x 18", .035 ThickHow does Square Hand Fan fare in comparison with Magnetic Car Sign - 12" x 18", .035 Thick? Before having both products go head-to-head, it is essential for you to know that by adding customized gifts to your marketing mix, you are already amping up your technique. Custom giveaways give your brand more marketing mileage than most traditional methods of advertising. Often, these tangible gifts are kept by the recipient for a long time. Promotional products deliver high levels of repeat exposure because of continued usage. Both Square Hand Fan and Magnetic Car Sign - 12" x 18", .035 Thick have special benefits that work to their advantage. There are several factors to consider when choosing one over the other. First, you should base your decision on your main objective. Analyze what the purpose of this strategy is. Is the customized item a prospecting tool? Will you use it to motivate personnel? Do you just want to promote your brand? Are you trying to encourage customer loyalty? The next question to ask is your budget capacity. While one promo item may seem better than the other, will it fit your promotional budget? Will choosing Square Hand Fan over Magnetic Car Sign - 12" x 18", .035 Thick mean less items? Have you considered the add-on cost associated with each item? How different will the printing cost be if you choose one item over the other? Third on your list of factors to consider should be your target market. A firm understanding of your audience should give you a clue as to what your audience would be more likely to appreciate. Last but not the least, factor in if your chosen distribution strategy would still apply to both gifts. This is particularly useful if you are trying to evaluate the difference between two promotional merchandise from totally different categories. For example, you've decided that packaging the gift as a dimensional mailer is the best way to go. If you are in the process of choosing between a bag and a calendar, it would be helpful to know the shipping cost difference between the two products. Branders.com offers the largest selection of personalized gifts online. We are the only web source that allows you to "see before you buy". Preview your artwork on your promotional items before you make a decision with our advanced production-realistic PhotoSample technology.
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