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Promotional Item Comparison: Water Bottle - 16 oz. Nalgene Water Bottle, 24.25" x 17.50" x 16" vs. 20 oz. Water BottleHow does Water Bottle - 16 oz. Nalgene Water Bottle, 24.25" x 17.50" x 16" match up to 20 oz. Water Bottle? Before having both products go head-to-head, it is essential for you to know that by adding logo merchandise to your marketing mix, you are already amping up your strategy. Promotional merchandise give your brand more marketing mileage than most traditional methods of marketing. Often, these tangible gifts are kept by the recipient for a long time. Promotional products deliver high levels of repeat exposure because of continued usage. Both Water Bottle - 16 oz. Nalgene Water Bottle, 24.25" x 17.50" x 16" and 20 oz. Water Bottle have particular benefits that work to their advantage. There are some factors to consider when choosing one over the other. First, you should base your decision on your main objective. Determine what the purpose of this strategy is. Is the promo item a prospecting tool? Will you use it to motivate personnel? Do you just want to promote your brand? Are you trying to promote customer loyalty? The next question to ask is your budget capacity. While one promotional item may seem better than the other, will it fit your marketing budget? Will picking Water Bottle - 16 oz. Nalgene Water Bottle, 24.25" x 17.50" x 16" over 20 oz. Water Bottle mean less items? Have you considered the add-on cost associated with each item? How different will the printing cost be if you choose one item over the other? Third on your list of things to consider should be your target market. A firm understanding of your audience should clue you in as to what your market niche would be more likely to enjoy. Finally, find out if your chosen distribution strategy would still work for both giveaways. This is particularly useful if you are trying to evaluate the difference between two logo items from totally different categories. For instance, you've decided that packaging the item as a dimensional mailer is the best way to go. If you are in the process of choosing between a bag and a calendar, it would be helpful to find out the delivery cost difference between the two items. We offer the most comprehensive collection of personalized products online. Branders is the only web source that allows you to "see before you buy". Preview your artwork on your promotional items before you make a decision with our high-tech production-realistic PhotoSample technology.
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