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Promotional Item Comparison: Clipboard - Windsor Reflections vs. 20 oz. Water BottleHow does Clipboard - Windsor Reflections compare with 20 oz. Water Bottle? Before having both products go head-to-head, it is important for you to know that by adding logo items to your marketing mix, you are already amping up your strategy. Promotional giveaways give your brand more marketing mileage than most traditional methods of marketing. Often, these tangible items are kept by your customer for a long time. Promotional products deliver high levels of repeat visibility because of continued usage. Both Clipboard - Windsor Reflections and 20 oz. Water Bottle present special benefits that work to their advantage. There are several factors to consider when choosing one over the other. First, you should base your decision on your main goal. List down what the purpose of this strategy is. Is the promo product a prospecting tool? Will you use it to motivate personnel? Do you simply want to market your brand? Are you trying to promote customer loyalty? The next question to ask is your financial capacity. While one advertising specialty may seem better than the other, will it fit your selecting? Will picking Clipboard - Windsor Reflections over 20 oz. Water Bottle mean a reduced number of items? Have you considered the add-on cost associated with each item? How different will the imprinting cost be if you choose one product over the other? Third on your list of factors to consider should be your audience. A good understanding of your target market should give you a clue as to what your market segment would be more likely to appreciate. Fourth, find out if your chosen distribution strategy would still be applicable to both items. This is especially useful if you are attempting to weigh the difference between two giveaways from dramatically different categories. For example, you've decided that packaging the promo product as a dimensional mailer is the best way to go. If you are in the process of choosing between a shirt and a pen, it would be helpful to know the shipping cost difference between the two products. Branders has a wide array of custom items online. Branders is the only web source that allows you to "see before you buy". See your design on your promo items before you make a decision with our advanced production-realistic PhotoSample technology.
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