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Promotional Item Comparison: 20 oz. Water Bottle vs. Marker - Sharpie® Mini Fine Point with Gray Barrel/ Black PermanentHow does 20 oz. Water Bottle compare with Marker - Sharpie® Mini Fine Point with Gray Barrel/ Black Permanent? Before having both products go head-to-head, it is essential for you to know that by adding imprinted items to your marketing mix, you are already improving your technique. Customized items give your brand more marketing mileage than most commonly used methods of advertising. Often, these tangible gifts are kept by the recipient for a long time. Promotional products deliver high levels of repeat exposure because of continued usage. Both 20 oz. Water Bottle and Marker - Sharpie® Mini Fine Point with Gray Barrel/ Black Permanent present certain benefits that work to their advantage. There are several factors to consider when choosing one over the other. First, you should base your decision on your main goal. Ask yourself what the purpose of this strategy is. Is the promotional gift a prospecting tool? Will you use it to motivate personnel? Do you simply want to market your brand? Are you trying to encourage customer loyalty? The next question to ask is your budget capacity. While one promotional item may seem better than the other, will it fit your promotional budget? Will picking 20 oz. Water Bottle over Marker - Sharpie® Mini Fine Point with Gray Barrel/ Black Permanent mean less items? Have you thought about the add-on cost associated with each item? How different will the printing cost be if you choose one item over the other? Third on your list of factors to consider should be your audience. A good understanding of your target market should give you a clue as to what your niche would be more likely to enjoy. Lastly, find out if your chosen distribution method would still work for both products. This is particularly useful if you are attempting to evaluate the difference between two promotional items from dramatically different categories. For example, you've decided that packaging the giveaway as a dimensional mailer is the best way to go. If you are in the process of choosing between a mug and a mouse pad, it would be helpful to find out the shipping cost difference between the two products. Branders.com has a wide array of custom gifts online. Branders is the only web source that allows you to "see before you buy". See your logo on your promo products before you make a decision with our high-tech production-realistic PhotoSample technology.
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