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Promotional Item Comparison: Tape Measure - 16' Rubber/Blue Plastic vs. TOOL KIT - 51 PieceHow does Tape Measure - 16' Rubber/Blue Plastic match up to TOOL KIT - 51 Piece? Before having both products go head-to-head, it is critical for you to know that by adding logo items to your marketing mix, you are already improving your technique. Custom items give your brand more marketing mileage than most commonly used methods of marketing. Often, these tangible items are kept by your client for a long time. Promotional products deliver high levels of repeat visibility because of continued usage. Both Tape Measure - 16' Rubber/Blue Plastic and TOOL KIT - 51 Piece offer special benefits that work to their advantage. There are some factors to consider when choosing one over the other. First, you should base your decision on your main goal. Determine what the purpose of this strategy is. Is the promotional gift a prospecting tool? Will you use it to motivate employees? Do you simply want to promote your brand? Are you trying to promote customer loyalty? The second question to ask is your financial capacity. While one advertising specialty may seem better than the other, will it fit your marketing budget? Will picking Tape Measure - 16' Rubber/Blue Plastic over TOOL KIT - 51 Piece mean less items? Have you thought about the add-on cost associated with each item? How different will the printing cost be if you select one product over the other? Third on your list of things to consider should be your market. A good understanding of your target market should clue you in as to what your market would be more likely to appreciate. Fourth, factor in if your chosen distribution method would still apply to both giveaways. This is really useful if you are trying to weigh the difference between two promo items from totally different categories. For example, you've decided that packaging the promo item as a mailer is the best way to go. If you are in the process of choosing between a stress ball and a clock, it would be helpful to know the shipping cost difference between the two giveaways. Branders.com has the largest selection of logo gifts online. Branders is the only online source that allows you to "see before you buy". See your imprint on your promotional items before you make a decision with our hi-tech production-realistic PhotoSample technology.
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